ZAHNA

The complete album rollout: Hand-in-hand execution that delivered massive growth and an elite label signing.

The Baseline: Zahna came to us needing a comprehensive, high-level rollout strategy for her latest full-length studio album, “Stronger Than Death,” looking to maximize her reach and ensure a return on her investment.

The Strategy: We worked side-by-side with her on the entire rollout ecosystem—meticulously planning her single drops, orchestrating her PR campaigns, executing her digital marketing, and managing her playlist pitching.

The Velocity: The campaign generated more than triple growth across her digital metrics, landed multiple Spotify Editorial placements, and created a highly profitable album cycle that completely paid for itself. The groundwork we laid during our campaign directly set the stage for her next major career leap: she has since signed to XOVR Records (the label owned by Head from KORN) and continues to see massive growth and success on her releases.